Skip to content
Visibelo
עברית

Blog

SEO and GEO blog

Tips, guides and explainers on SEO, which is how you show up on Google, and GEO, which is how you show up in answers from ChatGPT and other AI tools, with the technical details you need to put them into practice on your site.

Website health9 min read

ChatGPT Ads for Small Business: What to Know Before You Spend the First Dollar

Since May 2026 any business in the United States can pay to show an ad under ChatGPT's answers, and since September businesses in Israel and most of Europe can too. Some kinds of business are not allowed in at all, and early reports on results are thin. A click costs about what a search click costs, so this article explains who can advertise and how to run a small test before a month and a budget disappear.

AI assistants8 min read

Your Competitor Can Now Pay to Sit Under ChatGPT's Answer About You

When someone asks ChatGPT which bakery nearby makes gluten-free birthday cakes, it can now show one paid card under its answer. The card and the answer are chosen by separate systems, and early data shows the businesses buying the card are rarely the ones named in the answer. This article explains how the two differ and how a small business gets named in the answer, which costs nothing per click.

Speed8 min read

Core Web Vitals in 2026: Fixing LCP, INP and CLS, with a PageSpeed Walkthrough

Google measures how fast your site loads, how quickly it reacts when someone taps, and whether things jump around while it loads. A slow or jumpy site loses visitors before they read a word, and Google notices. This article explains the three measurements, what a good result looks like and what usually fixes a bad one. The free speed test gives you your own numbers in a minute.

AI assistants7 min read

llms.txt and robots.txt for AI Crawlers: What Actually Matters

AI assistants like ChatGPT and Perplexity send programs to read websites, and a small settings file on your site decides which ones are let in. Some businesses shut them out by accident and then never show up in AI answers. This article explains which ones to allow, and whether an AI intro file is worth having (it is cheap, but it will not change much).

Website health8 min read

Example: How a Local Clinic's Site Could Go from Invisible to Found

This is a made-up example, not a real client: a family dental clinic with an old website that Google barely shows. We walk through what a check finds, which fixes matter most and in what order, and how the score could climb from 41 to 82. The numbers are illustrative, but every problem in it is one we see on small business websites all the time.

Website health8 min read

The 2026 SEO Audit Checklist: The Checks We Run on Every Site

A website check looks at seven things: whether Google can reach your pages, whether the words answer what customers ask, how each page is titled, the hidden labels that explain your business to Google, speed, whether AI assistants can read you, and your photos. Each gets a score and the total is out of 100. You can run most of it yourself with free tools, or have the whole thing done for you.

AI assistants9 min read

What Is GEO? How to Get Cited by ChatGPT, Perplexity and Google AI Overviews

More and more people ask ChatGPT, Perplexity or Google's AI answers instead of scrolling through search results. Getting your business named in those answers takes mostly the same work as being found on Google: clear pages that answer real questions, and a site the assistants are allowed to read. This article explains what is different and where a small business should start.

Follow new articles by feed